About ECOWASH
Reliable industrial laundry solutions built for the future.
Your trusted industrial laundry partner
ECOWASH was founded in 2026 in Riccione, on the Adriatic coast of Emilia-Romagna, to solve a problem every operator here knows by heart: clean linen has to arrive on the right morning, in the right quantity, at a price that does not move — and almost nobody wants to run a laundry to make that happen.
So the plant is ours, not capacity rented in somebody else's building, and inside it the dirty and clean sides are physically separated. From the first week we worked with hotels, restaurants, clinics and care homes: seasonal work fills the summer, healthcare keeps the plant steady the rest of the year.
What we set out to do
To take textile care off the plate of businesses that have more urgent things to worry about — reliably and at a cost they can forecast — and to be kept as a supplier because of how we perform, not because of what somebody signed.
That comes down to three measurable things: collection days that hold through the season, linen that survives more cycles because programmes are calibrated per fabric, and a price per kilogram set after we have counted your stock rather than guessed at it.
Where we are going
To become one of the reference industrial laundries in Emilia-Romagna — the one a hotel group calls first when it opens a property, and the one a clinic names when an auditor asks who reprocesses its textiles.
Growth here means depth before distance: more capacity for the comuni we already reach, more frequent routes inland, and every kilogram processed with less water and energy than the year before.
Our values
Quality
Every batch checked against the same standard, whatever the volume.
Reliability
Fixed schedules our clients can plan their week around.
Innovation
The latest generation of equipment and washing technology.
Customer focus
A named contact who knows your operation, not a ticket queue.
Long-term partnership
We build for retention, which means we plan around your growth.
Sustainability
Lower water and energy use per kilogram, and textiles that last longer.
Who we are and how we work
ECOWASH was founded in 2026 in Riccione, on the Adriatic coast of Emilia-Romagna, to do one thing properly: take textile care off the plate of businesses that have more urgent things to worry about. Hotels, restaurants, clinics and residential care homes all depend on clean linen arriving on time, and almost none of them want to run a laundry to get it.
We built the plant around that. It is ours — not capacity rented inside somebody else’s building — which means the schedule is set by our clients’ needs rather than by another operator’s priorities. It runs current-generation washer-extractors, tunnel washing, finishing and folding lines, with the dirty and clean sides physically separated so hygiene is a property of the layout rather than a matter of discipline.
Why a new plant is an argument, not an apology
Opening in 2026 means we have no twenty-year client list to point at. It also means every machine in the building is current, every wash programme was validated against real textiles rather than inherited, and every process was designed for the documentation standards the sector uses now instead of retrofitted to them.
What replaces a client list is a set of commitments specific enough to be held to: rewashing at our cost, collection days that do not move, worn linen reported instead of returned, a written record for every batch, and no lock-in period. Those are on the site because we expect to be measured against them.
What we actually do
Four things, and they connect. We process textiles at our plant for businesses across Romagna. We rent linen to properties that would rather not own stock. As an official dealer we supply, install and service professional laundry equipment for businesses that prefer to wash in house. And we consult on textile care — audits, par levels, wash programmes — including for clients who will never send us a single kilogram.
That last one matters more than it sounds. A supplier who only sells laundry contracts will always conclude you need a laundry contract. We would rather be the people who tell you the honest answer, because the businesses on this coast talk to each other.
Sustainability, in the only form that is verifiable
Modern wastewater treatment on site, wash cycles optimised for water and energy per kilogram, detergents chosen for results and impact together, and — the one that dwarfs the rest — textiles that last longer. Extending the working life of a hotel’s terry stock by a year removes more waste than any amount of messaging about it, and it shows up in the client’s budget as a saving rather than a premium.
Where we work
Daily routes along the coast through Riccione, Rimini, Cattolica, Misano Adriatico and Bellaria-Igea Marina; scheduled routes inland and north through Santarcangelo, Cesenatico, Cesena, Forlì and Ravenna; and further into Emilia-Romagna where contracted volume justifies it.
If you would like to see the plant before you commit to anything, ask. Watching a batch move from the sorting bench to the inspection table tells you more about a laundry than any brochure will.
What you can hold us to
We opened in 2026, so we cannot point at twenty years of client logos. What we can do is put the terms in writing and be judged on them from the first collection.
Rewashed free, no argument
If a batch comes back with a stain that should have gone, we collect it, reprocess it and return it at our cost. You do not pay twice for the same kilogram.
Collection days that hold
Days are fixed when the contract starts and stay fixed through the season. If a route is ever going to be late, you hear it from us before you notice it yourself.
Worn linen reported, not returned
Items past their service life are pulled at inspection and listed for you monthly, so replacement is a budget line rather than a complaint at reception.
One named contact
A person who knows your property, your par levels and your peak weeks — reachable directly, not through a ticket queue.
Every batch documented
Contents, programme, temperature held and dosing delivered, recorded per batch and available to you. What an HACCP or healthcare audit asks for already exists.
Leave when you want to
No lock-in period and no exit penalty. A laundry contract should be kept by performance, and we would rather find out early if we are not earning it.
ECOWASH in numbers
Our facility
A production plant we own and run ourselves, in Riccione.
Looking for a reliable laundry partner?
Tell us what you wash today and we will put together a plan for your operation — schedule, volumes and a clear price.
- Free on-site survey and textile audit
- Written quote within 24 working hours
- No commitment — a quote costs you nothing